Who reads Educare:
Students of classes VIII to XII, who are at the threshold of their first decision in life: what stream to choose after X, what subject to choose in college.

College students, who would hate to discontinue with their friend, philosopher and guide.

Parents, who gift Educare subscription to their kids and ask for career advice on their kids' behalf.

School principals, teachers, academics and policy makers who find Educare engrossing.

What Educare offers:
Profiles of different career fields, based on the experiences of people who are actually into it. Our career articles are not a mere listing of universities and institutes.

We tell people who should join a given career area, what salaries and pitfalls to expect, how long will you be expected to work in a day. And it's all based on experiences of professionals: say, Paranjoy Guha Thakurta telling what is required for one to be a successful journalist; SP Singh, Director, Conservation, National Museum, telling what jobs can you get as a conservationist, Harsha Bhogle telling how did he make it as a TV commentator and car designer Sanghamitra Dutta describing the challenges she has faced in the male bastion.

Guidance on the career avenues after class XII, like design, BBA, hotel management, media, engineering and medicine.

How to earn a seat in a university abroad. Educare is cautious in its approach towards foreign universities, not advocating each and every institute that comes to India to advertise its programme. Also, as in case of careers, we highlight students' experiences.

Interviews: Fountainhead highlights the views of a leading personalities who have been associated with the field of education or a related area for long and have contributed to its growth: CBSE Chairman Ashok Ganguly, NCERT Chairman Prof Krishna Kumar and scientist Prof Yashpal, to name a few. 'Role Model' highlights a young achiever's experience — it could be IAS topper Ankur Garg's how-to-emerge-successful-in-an-exam story or Kanishka Sharma's account of his passion to go to the Shaolin Temple in China to learn Shaolin arts.

Columns: Experts' answers to students' queries on career, health, psychological and other issues.

Happenings: Education news and exam alert.

Creative Corner: A platform for students to show their creativity — Newsmakers: a monthly GK testing exercise.

Eureka: a colourful account of what's happening in the world of science.

And lots more: from analysing new government moves in education, to student's views on dropping maths after VIII, to travel tips for students.

Why Educare:
A well-known brand in the market among the students. As the name suggests, the magazine takes complete care of the needs of a student — not just in guiding him about career choices — but also of issues of body, mind and soul. You name an area of student interest and we have it.



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